E-Commerce
Benchmarks & Statistics
Real data from 117 European e-commerce brands and thousands of A/B tests. Updated for 2026.
What Is a Good E-Commerce Conversion Rate in 2026?
Industry benchmarks for e-commerce conversion rates in 2026, plus why Revenue Per User is the metric that actually matters.
Read Article →E-Commerce Conversion Rate Benchmarks 2026: Data from 117 Brands
Conversion rate benchmarks from 117 brands and 486M sessions: 2.66% median CR, 3.93% desktop, 2.46% mobile, plus traffic source and trend data.
Read Article →Cart Abandonment Rate Statistics: What 117 E-Commerce Brands Reveal (2026)
Real cart abandonment data from 117 brands: 83.5% median rate, 93.3% on mobile, plus full funnel benchmarks by device.
Read Article →Mobile vs Desktop Conversion Rates: What 486 Million Sessions Reveal (2026)
Desktop converts 1.56x higher than mobile, yet mobile commands 78% of traffic. Full device comparison from 486M sessions across 117 brands.
Read Article →A/B Testing Statistics: What E-Commerce Experiments Reveal
Proprietary A/B testing data: 36.3% win rate, +2.77% median RPV uplift, and which test types deliver the highest ROI.
Read Article →CRO Statistics & Industry Report 2026: The Complete Data Reference
The complete CRO statistics reference for 2026: conversion benchmarks, A/B testing win rates, testing velocity data, and ROI metrics from DRIP's proprietary experiment database and 486M sessions.
Read Article →Become the Market Leader You're Meant to Be.
Think your brand is ready to go from market participant to leader? Let’s discuss it in a strategy session. In this session, we will discuss:
If your brand is aligned with our high-performance standards and client roster.
The tailored strategies to elevate your brand from market participant to leader.
Specific growth opportunities you’re overlooking—and how to seize them.
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