Establish Giesswein as the go-to brand for sustainable, high-performance outdoor apparel - recognized for its innovative use of eco-friendly materials and quality.

We leveraged authentic customer testimonials to fuel continuous product refinement and digital storytelling. By implementing rapid testing protocols and gathering customer-centric insights, we uncovered why users chose Giesswein and how to further elevate their experience - ultimately driving brand trust, expanding market share and increasing lifetime value.

Establish Blackroll as the industry leader in high-performance recovery and training solutions by harnessing data-driven insights to refine marketing strategies and optimize the customer experience.

We began by conducting a comprehensive analysis of market data and customer behavior to gain a clear understanding of Blackroll’s target audience. This allowed us to move away from intuition-based decisions and adopt a structured, test-driven methodology. By integrating in-depth research with A/B testing that incorporated psychological insights, we refined product messaging and the overall digital journey. Regular trend evaluations and collaborative stakeholder sessions ensured that our strategy remained agile and aligned with evolving market demands.

Position vetevo.de for sustainable growth by optimizing the customer journey to drive conversion rates and strengthen market presence.

We began by analyzing key conversion metrics and identifying friction points within the user journey. Leveraging our D2C expertise, we implemented a rigorous A/B testing framework and integrated technical optimizations that focused primarily on enhancing conversion rates. This targeted approach resulted in an 11% increase in CR, validating our data-driven strategy for tangible business impact.

Maximizing ROI from Social Media Adspend by adopting data driven infrastructure as supervised innovation framework.

Following a surge in website traffic driven by paid advertising, our consulting team conducted a comprehensive analysis of both the platform and its core target demographic. We discovered that users arriving via TikTok exhibited a penchant for speed and innovation - a dynamic that needed to be mirrored throughout the in-store experience. To address this, we performed extensive quantitative and qualitative analyses to identify critical junctures in the sales funnel where the purchasing process decelerated or stalled - aiming to maximize ROI.

Become the go-to D2C underwear brand in the DACH region.

Gaining market share by being able to outspend the competition for acquisition costs per user. This meant that increasing average revenue per user was key. We built a rapid testing protocol designed to quickly reveal why customers hesitate and how to maximize their purchase value.